ISLAMABAD: The Ministry of National Health Services (NHS) has banned on Saturday cigarette advertisement and sponsorship as notification has been issued in this regard.
According to details, the advertisement of tobacco products through posters, screens and cinemas has been declared illegal and manufacturing companies have been barred to paste pamphlets outside or inside any shop.
A notification has also mentioned that endorsement of tobacco products through print and electronic media has also been banned.
Special Assistant to the Prime Minister (SAPM) on Health Dr Zafar Mirza told that it would not be allowed to send tobacco placards via personal email or post. Children will not fall victim to tobacco advertisement from now onwards, he stressed.
Dr Zafar Mirza told that one hundred and sixty six thousand people annually die after suffering from different diseases owing to tobacco consumption.
Effective legislation against smoking is the government’s priority and every possible strategy is being adopted to implement the law, he concluded.
It is worth mentioning that the federal board of revenue had already been issued the notices to the cigarette retailers against the illegal trade of the cigarette.
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